Terms & Conditions of Use /
Privacy Policy

Terms & Conditions of Use

This website is operated and maintained by Baidu Japan, Inc. and its affiliates (hereafter "Baidu"). Throughout this website, the term “we” “us” or “our” refer to Baidu.

The following terms and conditions of use (hereinafter the “Terms of Use”) govern your use of the website. Please read them now. By using this website, you are deemed to accept and agree to abide by the Terms of Use.

This Terms of Use may be revised from time to time, and therefore we highly recommend you to check the latest version of Terms of Use. You are deemed to accept the revised Terms of Use by using this website after such revision.

In addition to this Terms of Use, we may establish separate terms and conditions for each service or website owned and maintained by Baidu which is linked from this website. In your use of these service or websites, you will be required to agree to the terms and conditions too.

Intellectual Property Rights

Baidu will retain all interest in and to this website, including all documentation, modifications, improvements, and all other intellectual property rights (copyrights, patents, utility models, designs, trademarks, or other intellectual property rights (including the rights to obtain or register these rights)). Accordingly, these contents may not be copied, downloaded, altered, edited, reproduced or redistributed without the permission of Baidu, unless such action is within the scope and permitted under this Terms of Use or applicable laws.

You are only permitted to use the marketing materials and any other information about Baidu’s product and service in this website (collectively, “Materials”) under the following conditions:

  1. (1) You need to keep the copyright notice, trademark notice or other proprietary notice that appears on Materials.

  2. (2) You are not allowed to redistribute, upload or disseminate the Materials over the Internet or broadcasting.

  3. (3) You are not allowed to modify, translate or create derivative work from the Materials.

  4. (4) You cannot make additional representations or warranties to the Materials.

Decompiling, hacking or reverse engineering of any components of this website is expressly prohibited.

Disclaimer of Warranties

This website is provided "as is," without any warranties of any kind. To the fullest extent permissible under applicable law, Baidu disclaims all such warranties, express or implied, including, but not limited to, warranties of merchantability, fitness for a particular purpose, non-infringement, accuracy, freedom from errors, suitability of content, or availability.
The information on this website may not be the latest and up-to-date. This website may contain certain historical information which is provided for your reference only. We reserve the right to modify the contents of this website at any time, but we have no obligation to update any information on the website. You agree that it is your responsibility to monitor changes to the website.

Handling of personal information

Baidu may obtain and handle the personal information of the users of this website. See our Privacy Policy for more information on personal information.

Third Party Information

This website may contain links to third-party websites (hereinafter "Linked Sites") or may incorporate information obtained from third parties (hereinafter "Third Party Information"). Different terms and conditions may apply to your use of Linked Sites and Third Party Information. Baidu is not responsible for any losses, damages or other liabilities incurred as a result of your use of any linked websites.

Links to the websites

You may create a link to this website without the permission of Baidu, as far as you abide by trademark laws and other pertinent laws and ordinances. Baidu shall not in any way be responsible or liable for any losses or damages resulting from creating links to this website.

Proper Law and Court of Jurisdiction

This Terms of Use shall be construed according to governed by the laws of Japan. Any and all disputes arising from or relating to this website shall be brought before the Tokyo District Court in Tokyo, Japan as the court of first instance.

Last updated on April 1, 2018

Privacy Policy

This privacy policy (hereinafter “Privacy Policy”) explains how Baidu Japan, Inc. and its affiliates (hereafter "Baidu") handle the information provided by the users of this website in relation to management of this website.

1. Definitions

In this Privacy policy, "Personal Information" means as defined in Article 2.1 of Act on the Protection of Personal Information, such as the information containing a name, date of birth, or other descriptions etc. (meaning any and all matters (excluding an individual identification code) stated, recorded or otherwise expressed using voice, movement or other methods in a document, drawing or electromagnetic record (meaning a record kept in an electromagnetic form (meaning an electronic, magnetic or other forms that cannot be recognized through the human senses); hereinafter the same)) whereby a specific individual can be identified (including those which can be readily collated with other information and thereby identify a specific individual) or those containing an individual identification code of a living individual.

2. Type of information collected by us and the purpose of use

Baidu may collect the listed information (hereinafter “Users’ information”) in relation to management of this website and use it for the purpose and in the case listed below.

Type of Users’ information
Name of the user, the name of organization the user belongs to, postal addresses, phone numbers, email addresses and etc. (Only if the user consents to submit the information.)
Time of collection
When a user contacts Baidu for inquiry.
Purpose of use
In order to respond to inquiries from the users.
3. Providing Information to Third Parties

Baidu will not provide Personal Information contained in Users’ information to any third party, except where such disclosure:

  1. (1) is subject to users’ consent. By using this website, you shall be deemed to acknowledge and agree that Baidu may share Users’ information in relation to this website including users’ Personal Information with; (a) Baidu, Inc. and its subsidiary and affiliated companies, which may be located within Japan or other countries, (b) attorneys, tax accountants, certified public accountants, or other professionals who are under confidentiality obligations by contract or law

  2. (2) is required by laws and regulations;

  3. (3) is necessary for protection of human life, health or property, and where it is difficult to obtain prior consent from the individual;

  4. (4) is necessary to improve public hygiene or to promote healthy development of children, and where it is difficult to obtain prior consent from the individual;

  5. (5) is necessary to cooperate with national organs or local authorities or any other persons entrusted by them in performing affairs prescribed by laws and regulations, and obtaining consent of the individual concerned may cause inconvenience to the performance of such affairs; or

  6. (6) is conducted in accordance with business successions due to mergers, demergers, sale of a business, etc.

4. Disclosure and Correction of Personal Information

4.1 Users may request Baidu to disclose the retained Personal Information of user him/herself through the procedure separately designated by Baidu, except if;

  1. (1) it is unable to confirm the identity of the user;

  2. (2) there is a risk of harm to the life, body, property or other rights or interests of the user or any third party;

  3. (3) fulfillment of the request may cause material impediment to Baidu’s business operation; or

  4. (4) fulfillment of the request constitutes violation of laws and regulations.

4.2 Users may request Baidu for correction, addition to or deletion of the content of users’ Personal Information due to inaccuracies of the content of the Personal Information through the procedure separately designated by Baidu. In this case, Baidu shall conduct the necessary investigation of the facts immediately, and if Baidu finds that information about the claimant is incorrect, Baidu will correct the information based on the results of the investigation.
4.3 In the procedure described in preceding paragraph, Baidu may request, to the extent it is necessary, a user to submit a copy of a document of identification.

5. Changes to our Privacy Policy

This Privacy Policy may be changed from time to time. If Baidu decide to change this Privacy Policy, Baidu will notice the users by the means separately designated by Baidu.

6. Contacting Us

If there are any questions regarding this Privacy Policy you may contact us using the information below.
Mail : info_jp@baidu.com